BRITTANY OLIVER FOR CONGRESS
PROJECT GOALS
1. Design a brand identity that represents the values of Brittany Oliver
2. Ensure brand identity was adaptable to a variety of channels
3. Communicate experience and readiness
SERVICES PROVIDED
Brand Identity Design / Web Design
THE BACKGROUND
Brittany Oliver is a candidate for Congress in Maryland's Second Congressional District. With this project, I wanted to design something that takes her years of advocacy and activism and translate it to an identity that conveys her experience and readiness for the role of Congresswoman.
THE WEBSITE
The initial challenge that the campaign wanted me to solve was the website. The old site had no strong calls to action and it did not represent Brittany Oliver's brand of elegance and professionalism. My main objective was to deliver a clean, modern and mobile responsive website.
